Popcorn buckets are the new frontier in movie branding, and fans are eating it up
Blockbuster movie releases are increasingly being paired with expensive pieces of memorabilia: specialty popcorn buckets. But how much are fans willing to pay for these? Turns out, a lot.
Blockbuster movie releases are increasingly being paired with expensive pieces of memorabilia: specialty popcorn buckets. But how much are fans willing to pay for these? Turns out, a lot.

Source: Popcorn buckets are the new frontier in movie branding, and fans are eating it up (https://www.npr.org/2025/07/13/nx-s1-5463498/popcorn-buckets-are-the-new-frontier-in-movie-branding-and-fans-are-eating-it-up)